a small but mighty collective of Thinkers, Dreamers, and Doers.

The Team

Meet the people committed to bringing your unique project to life through our combined skills and broad experience. Proudly Nova Scotian, rooted within the vibrant Halifax Regional Municipality.

Lynn feeding a goat. Graphic design professional.

Lynn Redmond

Creative Queen

  • Having created and managed visual environments for a multitude of clients over the past 25 years, Lynn makes brands shine. An efficiency expert, she loves tight deadlines and knows how to make the most out of limited budgets. There is a saying that goes, “Fast, reasonably priced, and done well—you can't have all three”. Her clients beg to differ.

    Lynn’s diverse skill set includes experience in content and digital strategy, creative direction, marketing, and user experience. In her spare time, Lynn is the director of the Dartmouth & District Pipe Band School and plays the bagpipes.

Jonathan holding his fingers in a peace sign while wearing glasses that say SWAG. Web development professional.

Jonathan Primack

Wayfinder

  • Jonathan is obsessed with how we move through life as individuals and groups. What motivates us? Where are we going? What do we need to accomplish the journey? How will we get there? ARE WE THERE YET?! These are the questions that motivate him.

    His professional experience includes a gamut of project management, business operations, R&D for products and services, and finding solutions to problems clients didn't even know they had. His expertise accelerates the potential of client goals by identifying the core elements of pain and sticking points and pairing them with often unexpected and creative solutions.

Trelawney holds a banana in front of her mouth as a smile.

Trelawney Erwin

Smooth Talker

  • Words are tricky. They hold a lot of power. They can move you to anger, tears, laughter, or your wallet. Selecting the right words can often seem like trying to assemble a puzzle without seeing the picture: frustrating.

    Trelawney’s experience as an in-house and freelance copywriter has seen her exploring a variety of topics from retail, SaaS, insurance, wellness, beauty, education, and more. She tells stories and sparks connections through words to build a relationship with your ideal audience. You're in the *write* hands.

Thatcher, a grey and white cat, sits in a window with trees in the background.

Thatcher

the boss

  • Thatcher brings a wealth of cuddles and coos to the team. Coming from a litter of eight—who were all named after Grey’s Anatomy characters—he knows how to speak up for what he wants. Probably due to sharing a kennel at the SPCA with his sisters Christina and Arizona.

    He excels at knocking glasses of water off of desks, laying on keyboards, and walking in front of the camera during zoom meetings. Thatcher has a collection of 15 aluminum foil balls and his favourite place to sleep is on a pizza box, especially if it is still warm.

Our Values

Originality

Don’t be the same, that’s lame! True brand loyalty is built when people connect to your brand’s unique selling point and your ‘Why’. We discover what makes your brand stand out from the crowd and balance it with industry best practices to resonate with your ideal audience.

Authenticity

Not all relationships work out, but they will help you discover new restaurants. Your best chance of success comes from partnering your vision with the right professionals for your brand. We’ll only write you a proposal if we truly believe we are the perfect fit to make your project shine. If not, we will gladly give you any direction or advice we think will contribute to your success.

Enthusiasm

Why settle for someone who isn’t head-over-heels with your project? The care and attention put into your work reflects in your bottom line. We champion ideas we’re excited about by infusing enthusiasm into our process to keep your passion alive long after your project goes to market.

Let’s get started!

Book your first date!

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